Singapore’s Most Refined Womenswear Designer: Hayden NG

Walking amidst dreamy gardens and brilliant cityscapes, models of HAYDEN’s newest collection look gorgeously unstoppable. A sea of lovely turquoise floral prints sprinkled with pink roses adorn the dresses with a modernly elegant edge. It’s no wonder that HAYDEN has generated so much attention and popularity; the brand’s designs are absolutely marvelous.

“HAYDEN pieces are meant to last beyond a season, being conceived as a precious piece of jewelry, able to survive beyond a fashion trend,” Hayden NG, the founder and designer of HAYDEN, said in an interview.

Such a goal has certainly been achieved, as HAYDEN’s pieces are timeless. With classy prints, beautiful colors, and flattering silhouettes, HAYDEN’s designs are a one of a kind, ready to withstand the admiration of a lifetime. Thus, it comes as no surprise that HAYDEN has come to be known as one of the best and most refined luxury womenswear designers in Singapore.

“My favorite part of creating any new collection is the design & production process, whereby I get to experiment with new fabrications and new techniques of dress making to provide for my clientele,” Hayden said.

By simply viewing Hayden’s collection, one can see how passionate Hayden is about designing and creating impeccable products. Each dress he designs demonstrates an air of sophisticated brilliance and refined taste that can only come from a genius designer. As viewers watch the collection, they are sure to fall in love with each design.

“I hope that viewers will get the chance to see what Singapore Fashion aesthetics is about and the designs may be able to find their way into their dressing styles,” Hayden said.

On March 9th, HAYDEN showcased its collection on International Digital Fashion Week (IDFW). As a platform that represents the best of the best, IDFW is proud to present some of the best designers from around the world. Therefore, it comes as no surprise that HAYDEN was invited to showcase on IDFW. When asked what his favorite part is of participating in IDFW, Hayden said, “Being able to connect with people through my designs and letting them know my design aesthetics and philosophy.”

Viewers can still watch HAYDEN’s brilliant collection. Since videos on IDFW are available for six months, audiences can still watch and rewatch all of their favorite collections. Click here to watch HAYDEN’s presentation on IDFW.

TravelWifi is the official telecommunications partner of International Digital Fashion Week. They offer mobile Wi-Fi for global business and leisure travel with network coverage of 140+ countries. Check them out here:

International Digital Fashion Week showcases fashion designers from all around the globe. It is broadcasted on the FNL Network, which is the first and only TV network to create a digitally broadcasted global fashion week. Just click this link to install this exclusive content for free:

IDFW is the most watched fashion week to date and is accessible everywhere across the world only on the FNL Network, which can be found on Roku TV, Amazon Fire TV, Apple TV, Android TV, LG TV, Samsung TV, Huawei AppGallery, Android App Store, iPhone, iPad, macOS, and for streaming online through


Written by Bethany Robertson